‘SENYUM’ Pegadaian Hadir di BRI | OBROLANBISNIS.com — PT Pegadaian secara resmi hadir di setiap kantor pelayanan Bank Rakyat Indonesia (BRI). Sinergitas Holding Ultra Mikro antara BRI – Pegadaian – PNM berlaku di Oktober 2021.
Untuk pertama kali di Provinsi Sumatera Utara (Sumut), grand lauching Holding Ultra Mikro tersebut dilakukan di Kantor Cabang BRI Unit Talun Kenas, Kantor Cabang Lubuk Pakam, Kamis, 7 Oktober 2021.
Dalam kesempatan itu, diperkenalkan gerai ‘SENYUM’ atau Sentra Layanan Ultra Mikro, sebagai gebrakan terbaru program sinergitas Holding Ultra Mikro.
Peresmian gerai ‘SENYUM’ di BRI Unit Talun Kenas dihadiri Regional CEO BRI Medan Budhi Novianto; Regional Operation Head Barkah Mulyatno; Regional Micro Head Moh Harsono; Operation Departemen Head Doyo Ngestitomo; Pemimpin Cabang BRI Lubuk Pakam Deli Sopian.
Sementara dari pihak PT Pegadaian Kanwil I Medan dihadiri Pimpinan Wilayah Edwin S Inkiriwang; Deputy Operasional I Ketut Suarnawa; Deputy Bisnis Area Medan 1 Aries Aviani; Deputy Bisnis Area Medan 2 Anhar Nasution; Kepala Departemen Bisnis Support Rinaldi Lubis; Pimpinan Pegadaian Cabang Simpang Limun Darma Satria; Kepala Humas dan Protokoler Gopher Manurung.
Acara pengguntingan pita sekaligus pemotongan tumpeng menandakan layanan ‘SENYUM’ Pegadaian resmi hadir di BRI untuk melayani kebutuhan masyarakat dan pelaku usaha kecil dan menengah dalam hal pembiayaan.
Menurut Regional CEO BRI Medan, Budhi Novianto, Holding Ultra Mikro antara BRI – Pegadaian – PNM ini merupakan catatan sejarah di industri keuangan, dimana tiga perusahaan BUMN dilebur menjadi satu, dengan membawa tujuan untuk mensejahterakan masyarakat melalui layanan ‘Senyum’.
“Holding Ultra Mikro akan menghasilkan lembaga pemberdayaan mikro termasuk ultra mikro terbesar yang memiliki ekosistem keuangan terlengkap,” sebut Budhi.
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• Pegadaian Medan Terima 81 Mahasiswa Magang Berserfikat
Ekosistem Ultra Mikro yang dibangun berdasarkan sinergi model bisnis BRI – Pegadaian – PNM yang akan memberikan journey layanan keuangan yang
terintegrasi bagi pelaku usaha di segmen ultra mikro.
“Holding Ultra Mikro ini diharapkan akan memberikan berbagai kemudahan kepada masyarakat dalam mendapatkan pinjaman dengan biaya yang lebih murah dan dengan jangkauan layanan yang lebih luas,” beber Budhi.
Sementara Pimpinan PT Pegadaian Kanwil I Medan, Edwin S Inkiriwang menambahkan, Holding Ultra Mikro ini diwujudkan dalam bentuk sinergi layanan antara BRI – Pegadaian – PNM melalui model co-Iocation, yaitu jaringan layanan BRI akan dilengkapi dengan loket layanan Pegadaian atau akan lebih dikenal dengan ‘SENYUM’.
Hingga akhir 2021, layanan Senyum Pegadaian akan hadir di lima tempat, yakni BRI Unit Talun Kenas Kantor Cabang Lubuk Pakam; BRI Unit Batang Serangan Kantor Cabang Stabat; BRI Unit Seribu Dolok Kantor Cabang Kabanjahe; BRI Unit Damuli, Kantor Cabang Rantau Prapat; dan BRI Unit Teluk Panji, Kantor Cabang Kota Pinang.
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• Pegadaian Siap Sukseskan Holding Ultra Mikro
“Untuk tahun 2022, layanan Senyum Pegadaian akan diperluas lagi. Targetnya 13 Co Location ‘Senyum’ dibuka di wilayah Sumut – Aceh,” ungkap Edwin.
Adapun layanan transaksi yang akan diperoleh masyarakat berupa produk-produk andalan dari Pegadaian diantaranya KCA (Kredit Cepat Aman), Tabungan Emas, Arrum Haji, Investasi Mulia, serta transaksi pembayaran online.
“Selain sebagai pemacu pertumbuhan, Holding Ultra Mikro ini akan memberikan valeu atau nilai tambah untuk nasabah,” cetus Edwin. ***
Pegadaian ‘SENYUM’ Presents at BRI | OBROLANBISNIS.com — PT Pegadaian is officially present at every service office of Bank Rakyat Indonesia (BRI). The synergy of Ultra Micro Holding between BRI – Pegadaian – PNM will take effect in October 2021.
For the first time in North Sumatra (North Sumatra), the grand launching of Ultra Micro Holding was held at the BRI Branch Office Talun Kenas Unit, Lubuk Pakam Branch Office, Thursday (7/10/2021).
On that occasion, the ‘SENYUM’ outlet or Ultra Micro Service Center was introduced, as the latest breakthrough in the Ultra Micro Holding synergy program.
The inauguration of the ‘SENYUM’ outlet at BRI Talun Kenas Unit was attended by the Regional CEO of BRI Medan, Budhi Novianto; Regional Operations Head Barkah Mulyatno; Regional Micro Head Moh Harsono; Operations Department Head : Doyo Ngestitomo; Head of BRI Branch Lubuk Pakam Deli Sopian.
Meanwhile, PT Pegadaian Kanwil I Medan was attended by Regional Leader Edwin S Inkiriwang; Deputy Operations I Ketut Suarnawa; Deputy Business Area Medan 1 Aries Aviani; Deputy Business Area Medan 2 Anhar Nasution; Head of Business Support Department, Rinaldi Lubis; Head of the Simpang Limun Branch Pawnshop Darma Satria; Head of Public Relations and Protocol Gopher Manurung.
The ribbon-cutting ceremony as well as the cone-cutting ceremony marked the official presence of Pegadaian’s ‘SENYUM’ service at BRI to serve the needs of the community and small and medium-sized businesses in terms of financing.
According to the Regional CEO of BRI Medan, Budhi Novianto, the Ultra Micro Holding between BRI – Pegadaian – PNM is a historical record in the financial industry, where three state-owned companies were merged into one, with the aim of bringing prosperity to the community through the ‘Senyum’ service.
“Holding Ultra Micro will produce micro empowerment institutions including the largest ultra micro that has the most complete financial ecosystem,” said Budhi.
The Ultra Micro Ecosystem, which is built based on the synergy of the BRI – Pegadaian – PNM business model, will provide a financial service journey that is integrated for business actors in the ultra micro segment.
“Holding Ultra Micro is expected to provide various conveniences to the public in obtaining loans at lower costs and with a wider range of services,” Budhi explained.
Meanwhile, the Head of PT Pegadaian Kanwil I Medan, Edwin S Inkiriwang added, Ultra Micro Holding is realized in the form of service synergy between BRI – Pegadaian – PNM through the co-location model, namely the BRI service network will be equipped with a Pegadaian service counter or better known as ‘Senyum’.
Until the end of 2021, the Smile Pegadaian service will be available in five places, namely BRI Talun Kenas Unit Lubuk Pakam Branch Office; BRI Unit Batang Serangan Branch Office Stabat; BRI Unit Seribu Dolok Kabanjahe Branch Office; BRI Damuli Unit, Rantau Prapat Branch Office; and BRI Teluk Panji Unit, Pinang City Branch Office.
“For 2022, the Smile Pegadaian service will be expanded again. The target is to open 13 ‘Senyum’ Co Locations in the North Sumatra – Aceh region,” said Edwin.
The transaction services that will be obtained by the public are in the form of flagship products from Pegadaian including KCA (Fast Secured Credit), Gold Savings, Arrum Hajj, Mulia Investments, and online payment transactions.
“Apart from being a growth driver, Ultra Micro Holding will provide value or added value for customers,” said Edwin. ***
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