Journalis On Duty | Cara TPL Mengenalkan Budaya Lokal di Sumut | OBROLANBISNIS.com — Dalam meningkatkan silaturahmi, PT Toba Pulp Lestari, Tbk (TPL) melakukan media gathering bersama sejumlah jurnalis di Medan.
“Sejak masa pemberlakuan pembatasan kegiatan masyatakat atau PPKM, aktivitas silaturahmi bersama rekan-rekan media menjadi terbatas. Dan setelah berkurangnya level PPKM di wilayah Sumut, maka tim Corporate Communication (Corcomm) TPL sudah dapat beraktivitas kembali. Salah satunya ya kegiatan silaturahmi ini,” ungkap Manager Corcomm PT TPL, Norma Hutajulu, Selasa, 2 November 2021.
Menurut Norma, ada sejumlah event yang bakal dilakukan TPL. “Agenda penting yang terdekat adalah Journalis On Duty. Rencananya akan dilakukan tahun 2022, yang akan sejumlah rekan-rekan media di Sumut,” ungkap Norma didampingi Koordinator Media Relation Corcomm PT TPL, Dedy Armaya.
Program Journalis On Duty, tambah Norma, untuk mengenalkan adat dan budaya daerah (lokal) sekaligus destinasi Danau Toba, sesuai program pemerintah mewujudkan Danau Toba menjadi ‘Monaco of Asia’.
“Banyak adat dan budaya di sejumlah daerah yang belum terekspos ke publik. Peninggalan sejarah perlu disorot kembali agar diketahui oleh generasi milenial. Selain itu juga rekan media dalam melihat secara langsung aktivitas HTI (Hutan Tanaman Industri),” ucap Dedy.
Kegiatan media gathering ini juga telah dilakukan di beberapa kabupaten/kota yang berdampingan dengan konsesi TPL, diantaranya Kota Siantar, Kabupaten Simalungun, Kabupaten Humbahas dan Kota Medan.
“Tujuan media gathering ini untuk mempererat kembali silaturahmi antara perusahaan TPL dengan mitra media setelah masa pandemi. Kita sangat berharap dukungan dan kerjasama kawan-kawan media yang lebih baik lagi,” cetus Dedy. ***
Journalist On Duty | How TPL Introduces Local Culture in North Sumatra | OBROLANBISNIS.com — In enhancing the relationship, PT Toba Pulp Lestari, Tbk (TPL) held a media gathering with a number of journalists in Medan.
“Since the implementation of restrictions on community activities or PPKM, gathering activities with media colleagues have become limited. And after the PPKM level has decreased in the North Sumatra region, the TPL Corporate Communication (Corcomm) team has been able to resume activities. One of them is this gathering activity,” said Corcomm PT TPL Manager, Norma Hutajulu, Monday, November 2, 2021.
According to Norma, there are a number of events that will be held by TPL. “The closest important agenda is Journalists On Duty. The plan will be in 2022, which will include a number of media colleagues in North Sumatra,” said Norma accompanied by PT TPL Corcomm Media Relations Coordinator, Dedy Armaya.
The Journalist On Duty program, added Norma, is to introduce local (local) customs and culture as well as the Lake Toba destination, according to the government’s program to make Lake Toba the ‘Monaco of Asia’.
“Many customs and cultures in a number of areas have not been exposed to the public. Historical heritage needs to be highlighted again so that it is known by the millennial generation. In addition, media partners can also see firsthand the activities of HTI (Industrial Plantation Forests),” said Dedy.
This media gathering activity has also been carried out in several regencies/cities adjacent to the TPL concession, including Siantar City, Simalungun Regency, Humbahas Regency and Medan City.
“The purpose of this media gathering is to strengthen the relationship between TPL companies and their media partners after the pandemic. We really hope for better support and cooperation from our media friends,” said Dedy. ***
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